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Membership

Why join
Private Service Alliance?

Through our members, we network to build professional relationships, establish industry standards, grow industry knowledge, and promote best practices. We also offer consulting services to Principal employers interested in assessing and elevating the culture and skills of their staff and improving how their homes are managed.

Why Luxury Brands Join PSA

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Benefits

Get more referrals

Through Private Service Professionals, our B2B network, and exclusive use of Private Service Alliance brand logos

Increase your sme factor

Establish yourself or your as the Subject Matter Expert of your craft, use of PSA logos, speaking opportunities, author blogs, benchmark reports, and annual surveys

Build Trusted Relationships

With Private Service Professionals (PSPs), Domestic Placement Agencies (DPAs), Educators, and Business Partners

Find Expert advice

Through our private directory, peers, SMEs, discussions, resource + video libraries, benchmark reports, and advice columns

Promote Your Business

Member directory profiles highlight your expertise, service areas, products, and promotions

Connect With Peers

Virtual libraries, searchable member profiles, discussions, local chapter events, and conferences

Insider Pricing

Know you are always getting the right price

Job Board

Hire or Be Hired – find the best Agencies and Candidates

GRoup Insurance Benefits*

Find customized insurance to fit your needs at group rates

PSA REference Vault*

Manage your professional career with our virtual resume tool

*Additional fees apply 

Member Categories

Private Service Professionals

Today’s term for an individual working within a private home is “Private Service Professional (PSP).” They are dedicated to the subtle art of managing the lifestyles of high-net-worth and ultra-high-net-worth individuals and families. Private Service Professionals are full-time staff that directly serve their principal’s daily needs, act as the gatekeeper to any outsider, monitor all assets for potential issues that may arise, and execute plans. Their reputation, and career, are on the line when a principal’s expectations are not met. The most successful and valuable Private Service Professionals are adept at networking and maintaining excellent relationships with all sectors of the industry. Management of luxury estates takes many experts to execute daily expectations of delight.

PSP Reference Vault™ Account

The PSA Reference Vault™ subscription includes a PSP Pro membership. It is designed for individuals seeking to chronicle their career in the PSA Reference Vault and enjoy FULL access to the Private Service Alliance community.

Roles & Professions

Membership titles include but are not limited to: Butler, Chauffeur, Chief of Staff, Close Protection Detail, Director of Residence, Estate Manager, Executive Assistant, Elder Care, Executive Housekeeper,  Household Manager, Major Domo, Nanny, Newborn Care Specialist, Private Chef, Private Pilot, Property Manager, Ranch Manager, and Yacht Crew.

Membership Requirements

Ideally, PSPs should have at least one year of experience working within the Private Service industry.

Annual Subscription$325 registration for year 1, $275 each additional yea

Pro Access to the PSA Community

The PSP Pro membership is designed for individuals seeking FULL access to the Private Service Alliance community.

Roles & Professions

Membership titles include but are not limited to: Butler, Chauffeur, Chief of Staff, Close Protection Detail, Director of Residence, Estate Manager, Executive Assistant, Elder Care, Executive Housekeeper,  Household Manager, Major Domo, Nanny, Newborn Care Specialist, Private Chef, Private Pilot, Property Manager, Ranch Manager, and Yacht Crew.

Membership Requirements

Ideally, PSPs should have at least one year of experience working within the Private Service industry.

Annual Subscription$200/yr or $35/month

Lite Access to the PSA Community and Group Insurance Benefits

The PSP Lite membership is designed for individuals seeking essential access to the Private Service Alliance community.

Tailored for those who prioritize budget-friendly options, this membership tier offers limited, streamlined access to general information, group insurance products, and local chapter events for building valuable connections. Ideal for newcomers or entry-level private staff looking to dip their toes into the world of private service.

Membership Requirements

Ideally, PSPs should have at least one year of experience working within the Private Service industry.

Annual Subscription: $80/year

PSP Consultant Member

PSP Consultants are Individuals or businesses who offer temporary, contract, or consulting services related to the private service industry. Such consultants often have extensive experience and fill niche roles that seldom warrant a full-time employee. They may work independently, with partners, or direct their own team. 
PSP Consultants enjoy building their PSA Reference Vault, along with many of the same member benefits as the other business categories, where appropriate. They are searchable within PSA’s private community as a business, are invited to submit content, can offer discounts, post jobs (upon request), and more. 

Roles & Professions

PSP Consultants may provide any number of services to Principal clients, including event planning, newborn care, project management, staffing assessments, absentee property management, staffing assessments, training, vacation nannies, and more. 

Membership Requirements

PSP Consultant Members should have a minimum of one year of experience working with Principal clients or their staff, in a private home or family office.

Annual Subscription: $1,000/year

Domestic Staffing Agencies

Domestic Staffing Agencies are a specialized sub-sector of the career recruiting field. Reputable agency owners understand the unique needs of wealthy estates and expertly pair them with Private Service Professional candidates whose skills and experience make them the ideal match. Such agencies have developed healthy relationships and represent both sides of the match – the Principal (paying client) and the Private Service Professional (the candidate). These relationships are based on trust, human communication, and discretion.

Domestic Staffing Agency subscribers enjoy unlimited posts to our public-facing Job Board, read-only access to all PSA Reference Vault candidate profiles (*Coming Soon), in addition to the same member benefits as the other business categories, where appropriate. They are searchable within PSA’s private community, and are invited to submit content, offer discounts, and more.

Agency Access to the PSA Community

The Domestic Staffing Agency membership includes unlimited posts on our job board, unlimited view-only access to all PSA Reference Vault profiles, a private conversation space for Agency peers, and access to candidate profiles held in the PSA Reference Vault. 

Membership Requirements

Agencies need a minimum of one year of experience placing candidates (PSPs) within the Private Service industry.

Annual Subscription: $1,500/year

Family Office Member

Private Family Offices represent the best interests of a HNW/UHNW Principal and their family. The Family Office is the central point of contact for all HR, maintenance, property, and travel-related activities. They often include in-house staff to manage legal, financial, and philanthropic matters. 
 
The HR Directors in Private Family Offices often bypass the traditional Domestic Staffing Agency process and directly advertise and hire Private Service Professionals on behalf of their Principal(s). 
 
Family Office subscribers enjoy unlimited posts to our public-facing Job Board, read-only access to all PSA Reference Vault candidate profiles (*Coming Soon), in addition to the same member benefits as the other business categories, where appropriate. They are searchable within PSA’s private community, and are invited to submit content, offer discounts, and more.

Family Office Access to the PSA Community

The Family Office membership includes unlimited posts on our job board, unlimited view-only access to all PSA Reference Vault profiles, a private conversation space for Family Office peers, and access to candidate profiles held in the PSA Reference Vault. 

Membership Requirements

Family Office HR Members must be directly involved with hiring Private Service Professional candidates on behalf of their organization.  

Annual Subscription: $1,500/year

Educators

Educators in the Private Service industry are dedicated to the Art of Service and passing along centuries of techniques and theory to future generations. The educators seamlessly integrate current technologies with traditional methods in teaching best practices to their students.

Membership Requirements

A minimum of one year of experience teaching relevant and specific material directly related to the Private Service industry is required.

Annual Subscription: $1,500/year

Global and Regional Business Partners

Private Service Professionals (PSPs) know that they need an army of luxury-oriented businesses to handle the multitude of requests and demands of UHNW Principals. Our Business Partners are the best of the best. They focus on just three things: quality materials, exceptional craftsmanship, and customer service. Artisans are found in every industry, from custom shoes to hand-tailored suits, luxuriously appointed private aircraft to monogrammed sets of China, paddleboards to pianos, luxury materials and craftsmanship set these businesses in a class all their own. The only difference between Global Business Partners and Regional Business Partners is their footprint and availability to serve clientele in a limited region, across the United States, or around the world.

Membership Requirements

Business Partners are vetted and referred by our membership. Business members must demonstrate their commitment as experts in luxury goods and services, utilize the best quality materials, artisans, and provide stellar customer service.

Global Annual Subscription: $2,000/year

Regional Annual Subscription: $1,000/year

keynote Speaker

Picture of Nicole Middendorf

Nicole Middendorf

CEO of Prosperwell Financial and Wealth Advisor with RJFS

Nicole is a money maven, a knowledge junkie, and a born coach. Nicole became an entrepreneur in 2003 when she launched her wealth management firm. She is the author of five books, the mother of two phenomenal children, a world traveler, a philanthropist, and an accomplished public speaker.

Nicole shares financial advice and real-life perspective on saving, planning, and investing with audiences across the country. Her primary goal is to take complicated subjects and make them easy to understand. She works hard to empower people to make crucial, positive changes in their own lives.

Picture of Nicole Middendorf

Nicole Middendorf

CEO of Prosperwell Financial and Wealth Advisor with RJFS

Nicole is a money maven, a knowledge junkie, and a born coach. Nicole became an entrepreneur in 2003 when she launched her wealth management firm. She is the author of five books, the mother of two phenomenal children, a world traveler, a philanthropist, and an accomplished public speaker.

Nicole shares financial advice and real-life perspective on saving, planning, and investing with audiences across the country. Her primary goal is to take complicated subjects and make them easy to understand. She works hard to empower people to make crucial, positive changes in their own lives.

Prosperwell Financial provides personalized wealth management advice to effectively guide you through every stage of life. Our advisors help to plan your way toward true financial happiness, including financial retirement planning, college education savings, estate planning, asset management, insurance, and financial divorce planning. Founded by Wealth Advisor and Certified Divorce Financial Analyst Nicole Middendorf, Prosperwell Financial serves individuals and executives all across the U.S. We help you gain the confidence needed to be in control of your financial happiness.

The Wealth Advisors at Prosperwell Financial take the time to learn about you. We want to know your goals, dreams, and desires. As a mentor and coach, we guide you through the process of discovering your financial options and possibilities. Whether that means planning for retirement, converting an IRA, working with a 401k, or wealth management services, Prosperwell Financial will have you covered.

FOR A LIMITED TIME!
May 1 to July 15, 2024

Take The
PSA ANNUAL SALARY SURVEY
Today!

Private Service Alliance™ invites Private Service Professionals and PSP Consultants to participate in our annual salary survey, providing valuable insights into compensation trends within the industry.

Your input helps to guide decision makers to ensure that salaries
remain competitive and reflective of the skills and
expertise of professionals in the private service sector.

Join us in shaping the future of compensation standards
throughout the private service industry.